After all, like all sales and marketing actions , what is necessary is to think strategically. To help you not forget any steps, we have put together tips on how to create a campaign so that you can develop yours on your own.
Continue reading and check out what information to gather, ideas for phrases for advertising shoes and footwear, as well as which social networks should be used to distribute the artwork.
Click and download the ebook with 7 sales action ideas for retailers.
How to make a successful advertisement?
When we talk about footwear advertising , many retailers believe that it is about creativity and good design . However, these processes are only parts of the whole.
Before starting to practice, you need whatsapp data study and plan . Therefore, we have separated the first steps so that your action runs with excellence and strategically.
Analyze your target audience
When it comes to women's shoes, the immediate answer to the question “ who is your target audience?” ” even seems simple: “women”. However, some businesses may be more niche than that.

Understanding whether you sell to teenagers, adult women, seniors or even a segment focused on sustainable fashion provides more detailed insights .
A children's and women's footwear store, for example, has the possibility of investing in more creative advertising and playing with language to communicate assertively, using memes or references consumed by the public, such as YouTubers and digital influencers .